The Pale White – The Big Sad

Label: End of the Wall Recordings
Released: 18th April 2025

For the past decade, The Pale White have been synonymous with brooding riffs, moody aesthetics, and a rock ‘n’ roll attitude as relentless as it was familiar. Their early work packed a punch but risked stagnation, their 2021 debut cementing an appealing yet limiting sound.

Enter ‘The Big Sad’ – a record that doesn’t just tear up the blueprint but sets it ablaze. Following a lineup change and a garage rock-infused EP hinting at reinvention, album two arrives as a full-scale transformation. The leather jackets are (mostly) gone, the polished production stripped back. In their place? A fresh, unpredictable dynamism that sees the band finally unlocking their full potential.

From the first moments of ‘Lost In The Moment’, it’s clear this isn’t just another Pale White record. Adam Hope’s vocals soar over sharp, shifting instrumentation, balancing raw emotion with cryptic intrigue. This energy never wavers, with every track feeling purposeful, every moment considered.

‘January, Please’ walks a thrilling tightrope between melancholic choruses and almost manic offshoots. ‘There’s An Echo’ throws a curveball with an eccentric post-chorus, its formidable basslines peaking in the visceral punch of ‘I’m Sorry (This Time)’. Even understated tracks – ‘Preparing For The Big Sad’, ‘My Abacus’ – bring fresh textures and unexpected detours that keep you hooked.

There’s an undeniable vintage glow to the whole affair, a self-released project that feels timeless yet rooted in the modern working-class experience. Tying together waves of rising and crashing tempo is the title track, a swooning closer lingering long after the final note fades. It’s a statement full of half-truths and fabrications, but the truth in the band’s lived experiences screams out quietly: “Trying to keep the dream alive, and try again.”

‘The Big Sad’ isn’t just an evolution; it’s a revelation. The Pale White have peeled back the layers, uncovered something truly compelling, and built an album that deserves to resonate far beyond its North East origins. Perhaps unknowingly, it documents the artistic depth they’ve been seeking from the beginning. Just when you think you know what to expect, they pull the rug out from under you – and it feels like discovering your favourite band all over again.