The Pale White share surreal new video for ‘Lost in the Moment’

The Pale White have shared a new music video for their latest single ‘Lost in The Moment’, directed by Chris Kirtley of Blood Films.

“We shot the video at Wallsend ‘MEM’, the town’s Memorial Hall. A true hidden gem right around the corner from where we all live in the heart of Wallsend,” explains frontman Adam Hope. “It means a lot to us to keep this campaign at home, and from our doorstep we managed to capture something that visually matches the ethereal sonics of ‘Lost In The Moment’ perfectly.”

The single features on their upcoming album ‘The Big Sad’, a 13-track collection that marks a new direction for the band. Hope describes the record as “an album born from the ashes of dark times, but representing a beacon of light for the future. An album of honesty and purity, one that our current fanbase sonically may not be expecting. The sound of a band that got tired of slamming on the fuzz pedal to tick the ‘rock’ box and dares to try something new, dares to shock, dares to be great.”

The dates in full read:

MARCH
6 Deaf Institute, Manchester, UK
7 King Tut’s, Glasgow, UK
8 Brudenell Social Club, Leeds, UK
10 Dead Wax, Birmingham, UK
11 Louisiana, Bristol, UK
13 Green Door Store, Brighton, UK
14 Oslo, London, UK
15 Northumbria Uni, Newcastle, UK
21 The Workman’s Club, Dublin, Ireland
22 Limelight 2, Belfast, UK

APRIL
23 Den Atelier, Luxembourg, Luxembourg
25 TivoliVredenburg, Utrecht, Netherlands
26 Lotto Arena, Antwerp, Belgium
28 Oosterpoort, Groningen, Netherlands
29 013, Tilburg, Netherlands

MAY
1 Tempodrom, Berlin, Germany
2 Palladium, Cologne, Germany
3 Tonhalle, Munich, Germany
6 Arkea Arena, Bordeaux, France
7 Zenith, Nantes, France
9 Palacio de los Deportes de Granada, Granada, Spain
10 Sagres Campo, Lisbon, Portugal