Glass Animals have unveiled a new interactive visualiser for their track ‘Take A Slice’, accompanied by a dedicated website that generates unique visuals with each viewing.
The British band’s latest digital project, hosted at ifuwatchthisustink.net, arrives as ‘Take A Slice’ experiences renewed popularity on TikTok. The track, originally from their 2016 album ‘How To Be A Human Being’, has become their second most popular song after ‘Heat Waves’.
The visualiser, created by Dave Bayley and Drew MacFarlane, pulls content from various internet sources to create a different experience with each watch. To mark the launch, Glass Animals celebrated with a takeover of New York’s Scarr’s Pizza, where they distributed slices and showcased visuals from the project.
Glass Animals’ most recent album, ‘I Love You So F**king Much’, was released last year alongside a 44-date world tour that included performances at London’s O2 Arena and Madison Square Garden.
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