AJ Tracey has announced his third album ‘Don’t Die Before You’re Dead’ for June release

AJ Tracey has announced his third studio album ‘Don’t Die Before You’re Dead’, set for release on 13th June via Revenge Records.

The West London rapper’s new record marks his return following a three-year hiatus from releasing music. The announcement arrives alongside a cinematic album trailer filmed at Tottenham Hotspur Stadium, featuring various characters asking, “Where is he?”

The album follows his recent single ‘Crush’, a collaboration with Jorja Smith that explores themes of young love and British culture. The new record is set to examine what it means to be a young Black male growing up in Britain, with accompanying press shots featuring Tracey in quintessentially British settings including pubs, cafes, and farms.